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3 REASONS WHY YOU NEED A MOISTURE SHAMPOO

By nature, type 4 hair is dry. Without a proper regimen to moisturise, your hair will be dry, brittle and lack vitality.

A good shampoo is the foundation of a healthy hair regimen.

Regular cleansing of the hair and scalp is essential because the hair collects dirt, product build-up and sweat on a daily basis. Hence the golden rule at Nubian Crown is to shampoo the hair and scalp every 7 days. This applies to hair that is natural, chemically treated, microlocks and dreadlocks. The hair may be dry because the inappropriate shampoo strips the hair of moisture.
One of the most essential products that you will use weekly is a shampoo, so it is important to select one that has cleansing properties, without causing dryness. The ideal shampoo delivers the following benefits.

MOISTURE RETENTION
Rich with moisturising ingredients. Shea butter’s high content of fatty acids and vitamins, including A and E, helping to hydrate and nourish the hair, preventing dryness and split ends. Shea butter nourishes the hair strands while balancing the moisture levels. The result is hair that is soft, smooth and easy to manage.

PROMOTES ELASTICITY
Hair elasticity is the frequency of how long your hair can be stretched before it comes to its original condition. It influences how easy it is to style and manage, how healthy it looks and how shiny it is. When your hair has low elasticity, it will be more prone to breakage and split ends. A moisturising shampoo promotes elasticity, preventing hair breakage from daily manipulation through styling, combing or stretching.

PROVIDES EASY DETANGLING
Due to the natural ingredients of the shampoo, it leaves your hair smooth and tangle free. This is important for coily and curly hair. Regular washes with the moisturising shampoo mean less time spent detangling. It also means tension on the scalp is avoided because there is no pulling caused by knots and tangles. For locks, it means less matting of new hair growth. This results in less painful separation of the hair at retwisting or retightening of the locks.

The Nubian Crown Moisture Shampoo provides all three benefits and more.

  • It is sulphate-free.
  • It is paraben-free.
  • Contains moisture regulating oils.
  • Contains nourishing ingredients.
  • May be used weekly to promote healthy scalp and hair.

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